SEARCHCROSS-SECTIONALpublic health, epidemiology

cross-sectional·public health, epidemiology, nutrition, clinical nutrition, pediatrics·PMC10020899

COVID-19 Response Resource Engagement and User Characteristics of the Wichealth Web-Based Nutrition Education System: Comparative Cross-sectional Study

JMIR Formative Research · 2 authors, 1 centre

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TL;DR

Only 9% of eligible users accessed any resource, with Spanish language use, older age, lower education, and prior Wichealth engagement being the strongest predictors of resource access.

Full summary

588 CHARS

This comparative cross-sectional study analyzed sociodemographic and behavioral characteristics of 561,827 Wichealth web-based nutrition education users to identify predictors of engagement with four COVID-19 response resources available from April 1, 2020, through October 31, 2021. A total of 50,888 users (9%) accessed at least one resource for a combined 66,849 views, while 510,939 users recorded no COVID-19 resource use. Findings suggest that reaching users of web-based educational systems with supplemental information may require multiple strategies to ensure wide distribution.

STUDY TYPE

cross-sectional

SPECIALTY

public health

SUMMARISED BY

AI pipeline

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100% · A

ORIGINAL PAPER

PMC10020899

COVID-19 Response Resource Engagement and User Characteristics of the Wichealth Web-Based Nutrition Education System: Comparative Cross-sectional Study

JMIR Formative Research

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ABSTRACT

Background In response to the COVID-19 pandemic, Wichealth launched 4 information resources on the site’s user landing dashboard page. These resources were used consistently during the period in which they were available (April 1, 2020, through October 31, 2021); however, only 9% (n=50,888) of Wichealth users eligible for inclusion in the study accessed at least one resource. User engagement with emergency response resources within the context of a web-based health educational tool has not been well investigated due to a paucity of opportunities and a lack of the ability to evaluate relevant users at scale. Objective This investigation was carried out to understand if user characteristics and behaviors measured by the Wichealth web-based education system are associated with a participant's motivation, or lack thereof, to engage with the added COVID-19 resources. Methods Sociodemographic characteristics were gathered from Wichealth users with at least one lesson completed and a complete user profile to identify which factors increase the likelihood of user access of any of the Wichealth COVID-19 response resources during the 19-month period between April 1, 2020, and October 31, 2021. A logistic regression analysis was conducted to determine the relative importance of all factors on the likelihood of a user accessing the COVID-19 resources. Results A total of 50,888 unique Wichealth users included in the study accessed the COVID-19 response resources 66,849 times during the time period. During the same period, 510,939 unique Wichealth users completed at least one lesson about how to engage in healthy behaviors with respect to parent-child feeding but did not access any COVID-19 resources. Therefore, only 9% of Wichealth users who completed a lesson during the time when COVID-19 response resources were available accessed any of the information in those resources. Users of the Spanish language Wichealth version, older users, those less educated, and users with prior Wichealth lesson engagement demonstrated the greatest likelihood of COVID-19 resource use. Conclusions This investigation presents findings that demonstrate significant differences between Wichealth users that opted to access COVID-19–specific resources and those who chose not to during their web-based educational session. Reaching users of a web-based educational system with supplemental information may require multiple strategies to increase coverage and ensure the widest possible distribution.

CITATION EXPORT

John J Brusk, Robert J Bensley. COVID-19 Response Resource Engagement and User Characteristics of the Wichealth Web-Based Nutrition Education System: Comparative Cross-sectional Study. JMIR Formative Research. (2023). https://doi.org/10.2196/38667

AUTHORS

2 · 1 CENTRES

John J Brusk, Robert J Bensley

1 School of Interdisciplinary Health Programs Western Michigan University Kalamazoo, MI United States

EDITOR / REVIEWER

Amaryllis Mavragani, Meghan Zimmer, Qi Zhang